Past Awards
2023
John D. C. Little Award:
Winner(s)
Winning material:
Close Enough? A Large-Scale Exploration of Non-Experimental Approaches to Advertising Measurement,” Marketing Science, 42(4), 768-793
2019
John D. C. Little Award:
Winner(s)
Winning material:
A Comparison of Approaches to Advertising Measurement: Evidence from Big Field Experiments at Facebook
2013
John D. C. Little Award:
Finalist
Winning material:
“Advertising Effects in Presidential Elections” Marketing Science, January-February, Volume 32, Issue 1, Pages 19-35
2009
John D. C. Little Award:
Winner(s)
Winning material:
A Dynamic Model of Consumer Replacement Cycles in the PC Processor Industry
Frank M. Bass Dissertation Paper Award:
Finalist
Winning material:
A Dynamic Model of Consumer Replacement Cycles in the PC Processor Industry,Marketing Science, Vol. 28, Number 5, 2009, pp. 846-867