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Inside Story: Strange days, weird science
...Peter Horner, editorpeter.horner@mail.informs.orgReaders of a certain age with a...

Saving Lives with Analytics
...More than 36,000 blood donations are needed daily in the U.S., accounting for ...

President’s Desk: Return on investment from (operations) research
...Brian Denton...

Forum: Opportunities for O.R. at the National Science Foundation
...By Laura AlbertThe mission of the National Science Foundation (NSF) is to ...

Kim-Chuan Toh
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Frans J. C. T. de Ruiter
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Are you a CEO who wants a raise? Try going on TV

More Effective Television Advertising
...For decades, television advertisement deals had been guaranteed using only ...

Alberto Del Pia
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Aida Khajavirad
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