Media Coverage

Media articles featuring INFORMS members in the news.

Most Recent Media Coverage

Topic
Online Visuals Capture Consumers’ Brand Perceptions

Online Visuals Capture Consumers’ Brand Perceptions

PPAI Media, July 7, 2020

Visual cues are overtaking the text in their messaging in defining online conversations. A new study published by INFORMS, an international association for operations research and analytics professionals, and conducted by researchers from the University of Colorado, the New Economics School in Russia and the University of Washington, found a strong link between the visual portrayal of a brand in online imagery created by consumers and the larger brand perceptions.

Researchers: NC Could Have 4 Times Number of Reported Coronavirus Infections

Researchers: NC Could Have 4 Times Number of Reported Coronavirus Infections

WRAL, July 6, 2020

Paul Delamater, assistant professor in the Department of Geography at UNC-Chapel Hill, and Julie Swann, head of the Department of Industrial and Systems Engineering at North Carolina State University, have run models about the coronavirus spread in the state and found it's much more extensive than reported but still nowhere near enough to lessen restrictions aimed at limiting it.

Column: Let's Face It - Our Break From Sports Needs to Last Longer

Column: Let's Face It - Our Break From Sports Needs to Last Longer

Chicago Tribune, July 6, 2020

Look, it’s just not working out. It’s clear now that we tried to get back together too soon. Although it would be easy to continue in denial — after all, love is blind — the timing just isn’t right. Sports, I say this with love: We need another break. Not a breakup. Just a break. The evidence is obvious and abundant, and it needs to be confronted, especially when it comes to college athletics where safety plans appear especially precarious.

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De-risking global supply chains: Looking beyond material flows

De-risking global supply chains: Looking beyond material flows

Hinrich Foundation, October 29, 2024

Global supply chains are undergoing an irrevocable shift. While material flows remain critical, they are only the most visible aspect of this transition. Beneath the surface, changes in information exchanges, financial reconfigurations, and human capital movements are posing far greater risks to the benefits of global trade. The US, China, and the rest the world must handle these changes with care and perspective.

Climate