BALTIMORE, MD, February 25, 2025 – In an era in which influencer marketing dominates digital platforms, a groundbreaking study in the INFORMS journal Management Science unveils a surprising reality: sponsored content can harm an influencer’s reputation and reduce audience engagement.
On Jan. 21, OpenAI launched the $500 billion Stargate Project with partners like Arm, Microsoft, NVIDIA, and Oracle. This initiative aimed to secure American AI leadership, create jobs, and boost the economy. Initially, this boosted the stock prices of these companies.
Living in limbo: An estimated 2 million U. S. federal employees were thrust into a decision they did not seek to make. A deadline from the Trump Administration was halted last week, and is now in the hands of a judge. When a deadline is set those employees will have to make a high-stakes choice: Take a buyout and resign, or they can choose to stay in an uncertain job environment, including the possibility of being laid-off or having significant changes in work duties or leave with a buyout. This current reprieve gives these federal employees a little more time, but the fundamental question for each of them remains: What’s the right move for your career and future?
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According to an upcoming INFORMS journal Organization Science article,“Gender Bias, Social Impact Framing, and Evaluation of Entrepreneurial Ventures,” investors link a startup’s social mission to the warmth of its founder. Women perceived as warm are also considered competent, as previous research has shown.
The "Oscar love curse" is not only super random, but apparently a thing that experts (yes, experts) have studied. The INFORMS journal Organization Science once published a study, "The Real Oscar Curse: The Negative Consequences of Positive Status Shifts," and determined while there's little to no evidence of a "professional Oscar curse," there is proof of a "personal" Oscar curse - possibly hinting at the ramifications winning an Academy Award has on actors' relationships.
CATONSVILLE, MD, April 2, 2018 – One common assumption in digital marketing is that individuals who are mindful of what’s trending on social media, and propagate these trends, will be responsive to social media advertising and marketing, thus sharing branded messages with their network on a wide scale. As a result, firms increasingly try to mesh their brand or product with an emerging trend to get the attention of those who propagate these trends. A new study conducted by researchers from London Business School, MIT Sloan School of Management, and Cass Business School at City, University of London, may change that assumption.
CATONSVILLE, MD, March 28, 2018 – With great risk comes great reward, and in the case of information technology (IT), the risk placed on the security of both customer and company data is a challenge faced by organizations worldwide who have embraced information technology (IT) to transform their business operations.
CATONSVILLE, MD, March 27, 2018 – INFORMS, the leading international association for professionals in Operations Research and Analytics, announced today that the organization is hosting the 2018 Government and Analytics Summit in Washington, D.C. on May 21.
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