Media Coverage

Media articles featuring INFORMS members in the news.

Most Recent Media Coverage

Topic
Consumers are searching online but not buying. Why?

Consumers are searching online but not buying. Why?

Health Medicine Network, April 1, 2021

CATONSVILLE, MD, April 1, 2021 – Online marketers have seen the pattern: 95%-98% of online visitors search for something, but the search never converts into a purchase and they leave the site without buying. For marketers, this results in speculation and assumptions that can lead to wasted time and investments in ineffective marketing programs.

Media Contact

Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

Resoundingly Human Podcast

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Artificial Intelligence

Healthcare

Supply Chain

De-risking global supply chains: Looking beyond material flows

De-risking global supply chains: Looking beyond material flows

Hinrich Foundation, October 29, 2024

Global supply chains are undergoing an irrevocable shift. While material flows remain critical, they are only the most visible aspect of this transition. Beneath the surface, changes in information exchanges, financial reconfigurations, and human capital movements are posing far greater risks to the benefits of global trade. The US, China, and the rest the world must handle these changes with care and perspective.

Climate