News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Making EVs without China’s supply chain is hard, but doable

Making EVs without China’s supply chain is hard, but doable

The Express, September 15, 2022

Two electrifying moves in recent weeks have the potential to ignite electric vehicle demand in the United States. First, Congress passed the Inflation Reduction Act, expanding federal tax rebates for EV purchases. Then California approved rules to ban the sale of new gasoline-powered cars by 2035.

The Electoral College Needs to Go…Just Not Right Now

The Electoral College Needs to Go…Just Not Right Now

WLS AM, September 14, 2022

John Howell speaks with Dr. Sheldon H. Jacobson, Founder Professor in Computer Science at the University of Illinois. He joins the show to discuss his piece on how the electoral college system needs to be changed, but not just yet. Further, Dr. Jacobson says we need to repair our relationship between parties, and changing the constitution at this point would do the opposite of that.

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