News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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INFORMS
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[email protected]
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INFORMS in the News

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Study examines the impact of fake online reviews on sales

Study examines the impact of fake online reviews on sales

UK News Today, September 10, 2022

Can you really trust that online product review before you make a purchase decision? New research has found that the practice of faking online product reviews may be more pervasive than you think.

Why Bother Enforcing the Unenforceable Better?

Why Bother Enforcing the Unenforceable Better?

The Glittering Eye, September 9, 2022

President Biden committed $80 billion over the next decade to support the Internal Revenue Service (IRS) and provide help for IRS agents to get their job done. Republicans are crying foul, suggesting that every American will be targeted for unnecessary and unwelcomed harassment, especially small business owners. Like any partisan response, the truth typically falls somewhere in the middle.

Forget 'Quiet Quitting.' Here's How to Actually Set Boundaries at Work

Forget 'Quiet Quitting.' Here's How to Actually Set Boundaries at Work

Yahoo! News, September 9, 2022

The idea of quiet quitting has been getting a lot of attention on social media recently, and could be more widespread than you think—around half of American workers are quiet quitters, according to a recent survey by Gallup. These employees are embracing the idea of no longer going above and beyond at work, in many cases in response to feeling overworked. Proponents have commandeered the phrase “act your wage” to encourage workers to do just what they are paid to in an attempt at setting boundaries at work. Company executives and some careers experts warn that checking out at work could have serious long-term consequences for employees’ careers, as well as their employers.

INFORMS Names 2022 Fellows

INFORMS Names 2022 Fellows

News Release, September 12, 2022

INFORMS, the largest association for the decision and data sciences, has officially named 12 outstanding members as Fellows, one of the highest honors in the operations research (O.R.) profession. The 2022 INFORMS Fellows will be inducted during the 2022 INFORMS Annual Meeting, Oct. 16-19, which will be held in Indianapolis. INFORMS Fellows are honored for their outstanding lifetime accomplishments and contributions in O.R. and analytics.

Study Examines the Impact of Fake Online Reviews on Sales

Study Examines the Impact of Fake Online Reviews on Sales

News Release, September 9, 2022

BALTIMORE, MD, September 9, 2022 – Can you really trust that online product review before you make a purchase decision? New research has found that the practice of faking online product reviews may be more pervasive than you think.

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