News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

Media Contact

Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

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Jason Busch at upcoming DPW – Lessons on due diligence in assessing procurement technology

Jason Busch at upcoming DPW – Lessons on due diligence in assessing procurement technology

Spend Matters, September 9, 2022

Since its inaugural event, we have been known to say of Digital Procurement World that it is “The Best New Procurement Event in Years.” We made this statement based on its ability to “bring together not only procurement organizations and technology (and services) firms in a conversation around digital, but also to engage the start-up community and investors … and do a great job of connecting them with buyers, consultants and others.”

A Better Way to Fix Forced Labor

A Better Way to Fix Forced Labor

Barrons, September 8, 2022

In the wake of a new U.N. report, activists are calling for strict enforcement policies banning imports from China’s Xinjiang Uyghur autonomous region. But beneath the political rhetoric, these measures are failing to do what they are ultimately intended for, which is to improve workers’ conditions. 

Campus experts debunk monkeypox virus misconceptions

Campus experts debunk monkeypox virus misconceptions

Technician Online, September 7, 2022

As with COVID-19, misinformation and misconceptions surrounding monkeypox have become common. Technician has reached out to NC State experts to siphon through some of these misconceptions and provide a clearer picture of what is actually going on with the virus.

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INFORMS Magazines

OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

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